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Boosting 7-Figure Fitness Coach Zakk Colburn’s Credibility & Online Reputation
Founder of PTBI and a multi 7-figure entrepreneur
The Problem:
Zakk Colburn, founder of PTBI (Personal Trainers Business Incubator) and a multi 7-figure entrepreneur, created a platform to help fitness coaches transition from traditional roles to thriving online coaching businesses.
With PTBI, Zakk’s mission is to guide fitness coaches to build their own businesses from scratch and consistently reach $10k+/month in revenue.
However, PTBI became the target of a fake review and Reddit threads from individuals who never participated in Zakk’s mentorship but wanted to harm his reputation for unknown reasons. These false narratives were discrediting Zakk’s hard work and dedication to the fitness community and fitness coaches. Zakk even went as far as to say this review was “causing a loss of close to $100,000 in potential deals”, prompting him to begin working with us.
The Execution:
Our team acted swiftly to remove the harmful Reddit threads impacting Zakk’s credibility. We went beyond content removal and what he expected from us, transforming Zakk’s online presence to spotlight his proven success and the real, impactful results his program delivers for clients. By addressing these issues, we were able to protect PTBI’s reputation and support Zakk in his continued growth as a trusted leader in the online fitness coaching industry.