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Boosting 7-Figure Fitness Coach Zakk Colburn’s Credibility & Online Reputation
Founder of PTBI and a multi 7-figure entrepreneur
Problem:
Zakk Colburn, founder of PTBI (Personal Trainers Business Incubator) and a multi 7-figure fitness entrepreneur, built a platform designed to help personal trainers successfully transition into profitable online coaches. His program consistently helped clients earn $10k per month or more, establishing him as a recognized mentor in the fitness industry.
However, Zakk and his brand became the target of false reviews and Reddit threads from individuals who had never actually worked with PTBI. These posts appeared in high-ranking Reddit subreddits, including r/Scams, and began ranking on Google for branded searches like “Zakk Colburn reviews” and “PTBI scam.”
One Reddit thread in particular began damaging credibility. Zakk estimated it caused nearly $100,000 in lost business due to missed deals and shattered trust. That’s when he turned to Media Removal for support.
Solution:
We developed and executed a strategic Reddit and online reputation repair plan tailored to Zakk’s personal brand and business goals.
Our actions included:
Identifying and removing Reddit threads containing false and defamatory content targeting PTBI
Submitting Reddit Admin-level takedown requests for threads in r/Scams and similar communities
Filing Google deindexing requests to eliminate visibility of harmful threads in search results
Creating and optimizing high-authority branded content showcasing Zakk’s success stories, testimonials, and client case studies
Restructuring PTBI’s digital presence to highlight trust, transparency, and transformation
Solution:
We developed and executed a strategic Reddit and online reputation repair plan tailored to Zakk’s personal brand and business goals.
Our actions included:
Identifying and removing Reddit threads containing false and defamatory content targeting PTBI
Submitting Reddit Admin-level takedown requests for threads in r/Scams and similar communities
Filing Google deindexing requests to eliminate visibility of harmful threads in search results
Creating and optimizing high-authority branded content showcasing Zakk’s success stories, testimonials, and client case studies
Restructuring PTBI’s digital presence to highlight trust, transparency, and transformation
Results:
All targeted Reddit threads were successfully removed
Harmful content was deindexed from Google, clearing Zakk’s name in search
Positive, results-focused content now ranks on page one for “Zakk Colburn” and “PTBI reviews”
PTBI’s brand integrity was restored, leading to a resurgence in client leads and trust
Zakk’s estimated loss of $100,000 was prevented from escalating further
Zakk Colburn’s credibility and visibility are now fully aligned with the real value he provides to the fitness coaching community.