How this reputation self-assessment works
Answer nine questions about your most recent checks of search results, reviews, and AI answers. Use what you have actually checked. If you have not checked something, choose the unknown option rather than assuming everything is accurate.
The result summarizes the concerns and gaps you report. It does not look up your company, verify a review, test an AI answer, or determine whether content is unlawful. No name, email, website address, or account login is required.
Methodology: what the score means
Self-assessment v1, November 5, 2026. Each of the nine questions has three scored responses: 0, 1, or 2 points. All questions have equal weight. Each complete area ranges from 0 to 6; a complete total ranges from 0 to 18. A higher number records more concerns or gaps in your responses.
The questions combine observations about public content with your team’s follow-up process. The total is an editorial summary, not a validated measurement of reputation, trust, search visibility, or legal risk. It is not a score issued by Google, Trustpilot, or an AI provider, and it does not compare your company with other businesses.
A total is shown only when all nine answers can be scored. An unknown answer has no numerical value. It is never counted as zero, and incomplete areas are not normalized into a comparable score. Known answers still produce useful actions when an overall total is unavailable.
Use the actions alongside the number
Follow up on the specific observations behind each answer. The assessment lists concerns with 2 points first, then those with 1 point, then checks you have not completed. It shows up to three priority actions and lets you view the rest.
For a search result, distinguish an incorrect fact from an opinion and preserve the relevant context. For reviews, check the experience and the platform’s rules before reporting. A name you cannot match to a customer record does not, on its own, establish a fake review. For an AI answer, record the question, answer, date, and sources before deciding how to address an error.
For more detail, see our guide to negative Google results, review sites directory, and AI Overview reputation management service. These cover different channels; a service for one platform does not control every platform.
Your answers and your next step
The questionnaire keeps answers in this page while you use it. They are not saved, sent to Media Removal, added to the page address, or carried into the contact form. Reset clears the current answers; a fresh page load starts again.
A result with no concerns reported is limited to your answers. It does not certify that every search result, review, or AI answer is accurate. Keep a named owner for follow-up and repeat your checks when circumstances change.
If your company needs help assessing particular content, you can request a quote. The result is available without contacting us, and that link does not send your questionnaire answers.
Frequently asked questions
Does this tool search for my business?
No. It uses only the answers you select about checks your team has already made. It does not search for a company, inspect reviews, or query AI providers.
What does a reputation score of 0 mean here?
It means you selected the zero-point response to all nine questions. It records no concerns in those answers, not proof that your company has no reputation issues. This is a self-reported issue score, not a platform rating.
Why might my overall score be unavailable?
An unknown answer cannot be scored. You need nine scored answers for an overall total, and all three answers in an area for that area’s score. You can still use the actions generated from the information you have checked.
Are my answers saved or sent to Media Removal?
No. Answers remain in the page during use. The questionnaire does not save or send them, and the optional contact link does not carry them into a quote request.
Can the assessment decide whether a review is fake or defamatory?
No. It records concerns for investigation. Unconfirmed details do not establish a fake review, and the questionnaire does not make legal findings or decide whether a platform should remove content.